WEEK NINE: Clearing the Path

Image by Juj Winn

Now that you have reflected on the programming of The Social Station, it is time to begin formulating a conceptual framework to guide your design choices.  Use today's studio time to brainstorm the different approaches you can take.  This doesn't always come quickly, so allow yourself time to think---time to simmer.  Speak with your classmates to evaluate what works, what doesn't and begin pushing your best ideas forward.

On Tuesday, March 28, come to class prepared to give a client-worthy schematic design presentation.  Imagine, at this point, you are in practice for yourself, and this is your audition to get an account.  How far along should you be in your design development?  What images/materials will you present to convey your ideas?  What would lead me, your client, to choose your direction over that of a peer?  Your presentation must include, at a minimum, a concept statement and drawings/diagrams that provide clear insight into how it is an organizing force within the space.

Week 10
T 3/28     Initial Schematic Presentation
TH 3/30  Novem Mason Symposium
F 3/31     Novem Mason Symposium

Week 11
T 4/4    
TH 4/6   Intermediate Design Presentation

Week 12
T 4/11
TH 4/13

Week 13
T 4/18   Final Design Presentation

WEEK EIGHT: Let's Get This Party Started

Image by Juj. This artist exemplifies attention to detail---something we can all learn from! Check out the rest of her super-inspiring Instagram feed @picturingjuj

1) For homework, carefully review the 2016 IIDA Student Design Competition: The Social Station prompt, paying special attention to the program requirements.  How can you best address these within the space?  Craft a bubble diagram (11x17), utilizing your best graphic skills, that reveal your thoughts regarding these needs, as well as the resulting hierarchal, spatial and adjacency considerations.  Be thoughtful in all aspects of your presentation.

Also for Thursday, March 23:

2) Publish/refine your blog post outlining your group's store window design.  It should provide a comprehensive look at both your process and the resulting outcome.  Pay attention to spelling, grammar and the quality of your photos---all of these are a reflection on your professionalism as a designer.  Also, are you linking to and thanking the small business for allowing you to work in their space?  There is no better place to express your gratitude.

3) Is your blog a positive reflection of your personal brand?  Are you, as a designer, accurately represented in it's layout, background image, title bar, etc?  Are you providing links to relative social media outlets?  (On this note, are you utilizing social media to the best of your abilities to showcase what an awesome designer you are?)  Take the time to look at the details of this web presence. I can assure that even if you're not, potential employers will.